by admin | Jan 7, 2025 | Google Knowledge Share
What is the main objective of Meta Advertising?To reach targeted audiences and achieve specific marketing goals like conversions, engagement, or brand awareness. Name three campaign objectives available in Meta Ads Manager.Awareness, Consideration, and Conversion....
by admin | Jan 7, 2025 | Google Knowledge Share
What is a search engine? A tool that helps users find information online (e.g., Google, Bing). What is the main goal of SEO ( Search Engine Optimization)? To improve a website’s visibility on search engines. There are three main types of SEO. On-page SEO,...
by admin | Jan 5, 2025 | Google Knowledge Share
Programmatic advertising is the automated buying and selling of online advertising space, using algorithms and data insights to target the right audience at the right time.Imagine you have a lemonade stand, and you want to sell your lemonade to the right people at the...
by admin | Jan 5, 2025 | Google Knowledge Share
Digital Marketing Plan Checklist for your Business Define Goals and Objectives: Increase brand awareness Generate leads Drive website traffic Improve search engine rankings Enhance social media presence Identify Target Audience: Create a client persona Keyword...
by admin | Jan 5, 2025 | Google Knowledge Share
Tutorial: Basics of Setting Up Google Analytics and Tracking Website Data 1. What is Google Analytics? Google Analytics (GA) is a free tool by Google that provides insights into how users interact with your website. It helps businesses measure performance, track...
by admin | Jan 5, 2025 | Google Knowledge Share
1. Understanding Keywords What is a Keyword?A keyword represents the search terms potential customers type into search engines like Google. These are the phrases you bid on in Google Ads to trigger your ad.Example: If you sell washing machines, keywords might include...
